Lovely Mobile @ MWC 2017
Client: Lovely Mobile
Industry / Sector: Internet Business & E-Commerce / Internet Business & E-Commerce
Project in Barcelona, 2017
Project explorer
Objectives
- Create an experiential event during the MWC week that merges two concepts: Barcelona and Mobile
- Genuine location – scouting for a customer event during the MWC.
Services
- Idea, branding & art-concept, selection of all suppliers and service providers
- Management of the following event services: catering, decoration equipment, illumination & audio, artistic concept; Live VJ and DJ.
- Design and creation of a unique trophy.
- Event script, event logistic, production of all branding materials
Results
- High response & attendance rate from key-accounts; achievement of the max.
- High ROI for the event organizer especially in terms of cross-selling
