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AXIATA@ DTW 2023

Client: AXIATA DIGITAL LABS

Industry / Sector: / IT / Telecommunications

Project in Denmark, 2023

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Objectives

  • Cost-efficient stand design
  • Modular stand construction that can be realised in a short set-up and dismantling time
  • Strengthen contacts with existing customers
  • Open up new business contacts

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City and Year: Copenhagen, 2023
Size: 18 m2
Project Description: CM Creative won the tender for the design and realisation of AXIATA's exhibition stand at DTW23. The client's aim was a cost-efficient, functional stand design with visual impact. On just 18m2, the Axiata trade fair stand accommodates a communicative seating area with a couch and two lounge chairs as well as a presentation area with two demo stations, including technical equipment. Both areas are spatially separated from each other in the design. On the one hand by the illuminated reception counter, which was placed in the centre, and on the other hand by the lockable storage room, which serves as a playable back wall for the reception counter and forms the highest element of the stand.
Main Features & Services:
  • Visible from afar with a branded tower of maximum height, seen from all directions
  • Comprehensive realisation of the client's design ideas
  • Modular design of the exhibition stand with environmentally friendly printed wall covering emphasises ecological planning approaches

 

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