GLOBETOM @ DTW 2023
Client: GLOBETOM
Industry / Sector: / IT & Technology
Project in Denmark, 2023
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Objectives
- Increase the visibility of the Globetom brand
- Stand out from competitors at the DTW Ignite 2023
- Deepen existing client relationships and also generate new leads
- Convince with an impactful spatial brand language
Services
- Create a cost effective and impactful stand design proposal
- Maximize to use of space to fit all requirements
- Build up and dismantle the stand at DTW23
- Integrated project management from planning, to fair approval, management of infrastructural services, onsite event support, dismantling & waste management
- Storage of the stand elements for DTW24
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City and Year: Copenhagen, 2023
Size: 9 m2
Project Description: CM Creative won the tender for the design and realisation of GLOBETOM's exhibition stand at DTW23. The client's aim was to implement a very compact programme on a small stand area in a cost-efficient manner.The limited stand space was optimally utilised, with two asymmetrically arranged walls defining the space and creating room for two demo stations for 4 people each, as well as for a hidden lockable storage room. The absolute eye-catcher of the stand is a 3.5 metre high, multifunctional totem with a circular, illuminated cut-out that captivates interested visitors. The totem contains a further meeting area within the stand, with brochure holders attached to the side. The illuminated garden integrated into the totem is another eye-catcher that creates a special atmosphere at the booth. The printed textile walls with the company messages in bright colours again create the desired attention among trade fair visitors.
Main Features & Services:
- Modular, environmentally friendly exhibition stand with printed textile walls
- Special geometry of the stand attracts attention
- Illuminated and planted elements give the stand a special touch
- 2 demo desks for up to 4 people each
- 1 multifunctional customised lacquered totem
- 1 lockable storage room
Client testimonial
