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LHS/ Ericsson Global Convention

Strategic customer event to formalize the integration of two Telco market leaders

Client: LHS Telekommunikation

Industry / Sector: Telecom & Media / Charging & Billing

Project in Austria/Global, 2010

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Objectives

  • Organize the last global customer event for LHS prior to their full integration into Ericsson.
  • Motivate existing customers to continue collaborating with the company in spite of structural and organizational changes.
  • Present the company's vision of the immediate and middle-term future prospects.
  • Give proof of the high professionalism of the marketing team to organize a high end event for their most important customers.

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